We’re Filling the Gap between Dating & Marriage
There are 2 ways in which Indian GenZ looks at marriage – some people want/hope for a love marriage & others are indifferent between love or arranged marriage. And, the indifferent mindset changes once Cupid hits him/her.
Wanting love marriage is great, but there’s a problem – har kisi ko nahi milta yahan pyaar zindagi me… aur milta hai to breakup ka naam suna hai?
There’s another problem – Matrimony process and apps suck, even more so after you’ve used a dating app even once. With cringy profiles, an interview-like process and complicated apps (not to mention dowry, caste, kundli, income analysis, window dressing,…. don’t get me started), you feel like giving dating apps a shot.
But there’s one more problem – the hook-up mindset on these dating apps (and don’t forget the creeps :)). The reason is that these apps are built for dating, not for marriage.
To solve these problems, we are creating something special, something which will change the way we Indians look at marriages. We’re creating Dor, All Strings Attached…
Our Vision & Mission
We want to change how Indians look at the matrimony process.
Vision – To shift Indians from an arranged marriage system to a love marriage system and in the process put a dent in the dowery tradition and caste system.
Mission – To be the number 1 app in the matrimony segment and be among the top 3 in the dating app segment.
Our Objectives
To provide the smoothest and simplest-to-use app with features that improve the user’s experience compared to traditional matrimony and dating apps.